Giving birth to a creative business idea is exhilarating and challenging and the experiences you have in those early days make for great dinner party stories years later. But no matter how long it has been, those original moments also have value in the present day as the foundation of your brand’s story. Few Creatives understand the value of refining their brand’s story from the start. There was a moment when your business was just an idea and this was the beginning of its story. You developed your idea, made things happen and envisioned a road ahead that the idea and the characters would travel. Telling that story to an audience in ways that are interesting and engaging is the essence of content strategy. Once you transformed it from just an idea into a living breathing business, that’s when it became something worth talking about.There is power in shared human experience.
How to be a Successful Freelancer
Yes, this is another ‘How To’ article. However, if you want to be a successful working freelancer, this is the only article you need. Too many freelancers become frustrated about why things aren’t working, when actually they don’t even have the basic principles in place.
How to Create an Awesome Project Plan
Life seems to get more complicated by the minute. But you can simplify work by creating an awesome project plan to help you get the results you need. Too many clients fall into the trap of being poorly prepared before engaging services from a freelancer.
▶ World Travel in 4 Minutes: Minimal Beat
Lindsey Stirling is a very cool American violinist among other things and has totally inspired me with her talent, creativity and sheer hard work. I’m always totally impressed when someone takes on a huge project like this and really has the discipline to stick with it to completion.
How To Find & Tell Your Brand Story
Every story has a beginning, a middle and an end. Good storytelling knows how to capture fine details and weave them together in a way that draws the reader in. A strong plot, characters we care about and events we can relate to are the foundation of any good story.
Always Believe. Always.
It’s hard to just believe in yourself. A creative life takes a lot of work and commitment and one of the great challenges of sustaining a long career is to always back yourself – to always believe.